Editorial Policy
How content on this site is researched, sourced, written, reviewed, published and kept current — and the standards we hold it to.
Last updated
Who publishes this site
Content on avcompanynewyork.com is published by AV Company New York, a commercial audiovisual integration company at 24 Mercer Street, 2nd Floor, Suite 210, New York, NY 10013, operated by D.I.S.T. (Design, Installation, Support, Technology). See About and Contact.
Why we have an editorial policy
We sell commercial AV design, installation and support, and we also publish articles about commercial AV. Readers — IT directors, facilities managers, architects, contractors — should be able to judge that content knowing how it was produced. This page is that disclosure.
Risk tiers
Every article is assigned a risk tier before it is written. The tier sets how the article is reviewed, how many sources it must cite, whether it carries a disclaimer and how often it is refreshed.
| Tier | Applies to | Review gate | Citations | Refresh |
|---|---|---|---|---|
| Green | General AV information — how systems work, terminology, planning concepts | Editorial review | 3–5 minimum | 12–18 months |
| Yellow | Content touching building codes, accessibility requirements, network security, licensing or budgets | Editorial review + subject-matter expert read | 5+ minimum | 12 months |
Yellow-tier articles carry a scope note clarifying that code and licensing requirements vary by project and jurisdiction and must be confirmed with the authority having jurisdiction, your licensed design professionals and the platform vendor. We do not publish legal, tax or financial advice.
Authorship and review
Every article and guide carries a named author with a real biography page, a published date and a last-updated date. Our content is written by Gerson Carrillo, Director of Professional Services at D.I.S.T. We do not use anonymous or generic “team” bylines.
Where a subject-matter expert or reviewer is credited, that review genuinely occurred on the date shown. We do not display a review that did not happen, and structured data on our pages never claims credentials, reviews or ratings that do not exist.
Sourcing standards
Every factual claim, statistic and quoted figure is either cited or removed. “Studies show” without a named study does not survive editing. Sources are linked in the text at the point of the claim and listed again in a numbered References section.
We prefer sources in this order:
- Primary — official platform documentation (Microsoft Learn, Zoom Support, Cisco Webex Help), published standards (AVIXA, IEEE, NFPA, ANSI/ASA), government bodies (NYC Department of Buildings, U.S. Department of Justice ADA standards) and manufacturer technical documentation for claims about that manufacturer's technology.
- Authoritative secondary — recognized industry associations, academic institutions and trade publications with named authorship.
We do not cite competitor integrators' blogs, content farms, AI-generated aggregators, Wikipedia (we cite its sources instead) or press releases as evidence. Every external link is verified before publication and re-verified at each scheduled review.
Original experience, and its limits
Where an article describes how a site assessment runs, how rooms are commissioned or what typically goes wrong in a New York building, it draws on the delivery practices of the D.I.S.T. team and its documented projects. Where we have not done something, we do not write in a voice implying that we have.
We name clients and projects only where they are already public or the client has permitted it, and project scope is limited to what project records support. Projects completed outside New York are always shown with their real locations.
Structure and accuracy
Articles open with a direct answer, include a key-takeaways summary, a table of contents on longer pieces, practical steps or checklists, and at least seven answered questions. Company facts — our address, service area, room standards and project details — are drawn from a single internal fact sheet so that no two pages contradict each other.
Commercial independence
We are platform-neutral. No manufacturer or platform vendor pays for coverage on this site, reviews content before publication or influences what we write. Where we name products or platforms, it is to explain how they work, not as paid endorsement. [OWNER TO DISCLOSE ANY MANUFACTURER DEALER OR PARTNER RELATIONSHIPS HERE ONCE CONFIRMED.]
Our articles link to our own services because that is what this site is for. We keep that separate from the analysis: if the honest answer is that an existing room only needs a firmware update, the article says so.
Images
Project pages use genuine photography from our project records. Articles and some service pages also use licensed stock photography (Pexels) to illustrate general concepts; stock images are never captioned or described as our installations. Alt text describes what an image actually shows.
Use of AI tools
AI tools may assist with research organization, outlining and copy editing. They do not replace the named author's responsibility for accuracy. Every AI-assisted draft is checked against the cited sources and our fact sheet, and no statistic, source, quote or experience claim is published unless a human has verified it.
Corrections
If we publish something inaccurate we correct it and note the correction and its date at the bottom of the page rather than quietly editing it. If you believe something here is wrong, contact us at (212) 206-0794 or by email at [email protected], through our contact page, and we will review it.
Updates and removal
Content is reviewed on the schedule set by its tier, and immediately when a platform, standard or code it relies on changes. The “updated” date changes only when content was genuinely reviewed or revised. Pages that no longer serve readers are consolidated or removed.